PRIVACY POLICY
Last updated: 25 January 2026
This Privacy Policy explains how Estelle Cicala trading as ESTELLE CICALA (we, us, our) collects, uses, stores and discloses personal information when you visit or use www.estellecicala.com (Site) and when you interact with our products, programs (including Beyond Balance™), services, forms, email communications and any related community or booking tools.
ARTICLE 1. BUSINESS DETAILS AND CONTACT (DATA CONTROLLER)
Estelle Cicala
Trading as ESTELLE CICALA
Sole trader, Australia
ABN: 88518989371
Location: Victoria, Australia
Email: hello@estellecicala.com
ARTICLE 2. WHAT PERSONAL INFORMATION WE COLLECT
We collect personal information that is reasonably necessary to operate our business and provide our services. This may include:
2.1 Identity and contact information
Name
Email address
Phone number (if you provide it)
Country or region
Any information you submit via forms, questionnaires, messages or emails
2.2 Purchase and access information
Transaction details (what you purchased, date, payment status)
Program access and participation information
Customer support communications
Bookings or appointment details (if you use a booking tool)
2.3 Technical and usage information
IP address
Device and browser details
Pages visited, actions taken on the Site
Cookies and similar tracking technologies (see ARTICLE 8)
2.4 Sensitive information
We do not seek to collect sensitive information (for example health information) unless you voluntarily provide it. If you share sensitive information, you consent to us handling it for the purpose you provided it for, and we will take reasonable steps to protect it.
ARTICLE 3. HOW WE COLLECT PERSONAL INFORMATION
We may collect personal information:
when you subscribe to emails or updates
when you purchase a product or program
when you complete a form, questionnaire or application
when you book a call or appointment
when you contact us directly (email, message, social media)
automatically through cookies and analytics when you browse the Site
Where possible, we collect information directly from you. Sometimes we may also collect information via third-party platforms you use to interact with us.
ARTICLE 4. WHY WE COLLECT AND USE PERSONAL INFORMATION
We use personal information to:
provide you with access to products, programs and services
process payments and manage purchases
communicate with you about your purchase, access and support requests
deliver emails, updates and program-related communications
send marketing communications where you have consented or where permitted by law
improve our Site, content, offers and user experience
manage bookings, reminders and service delivery
maintain security, prevent fraud and protect our business
comply with legal and regulatory obligations
ARTICLE 5. LEGAL BASIS AND COMPLIANCE
Australia: We handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles where applicable.
International visitors: If you are located in the UK or EEA (or another jurisdiction with similar requirements), we process personal data on one or more of these bases:
performance of a contract (delivering a product or program you purchased)
consent (email marketing, certain cookies)
legitimate interests (improving services, security, fraud prevention)
legal obligations
ARTICLE 6. DISCLOSURE OF PERSONAL INFORMATION (WHO WE SHARE IT WITH)
We may share personal information with trusted third parties only where necessary to operate our business or provide services, including:
Payment processors: Stripe (and other payment methods made available at checkout such as PayPal or Apple Pay, if enabled)
Website, email and course platform: Systeme.io
Booking tools: Calendly (if used)
Video and community tools: Zoom, Google Meet, Discord (if used)
Marketing and messaging tools: ManyChat, Meta platforms (Facebook/Instagram), TikTok (if used), and related advertising/analytics tools
We do not sell personal information.
We may also disclose personal information:
if required by law, court order or lawful request
to enforce our Terms and Conditions, protect our rights or prevent wrongdoing
in connection with a business restructure or sale (in which case we will take reasonable steps to ensure continued protection)
ARTICLE 7. OVERSEAS DISCLOSURE
Some of our service providers store or process data outside Australia (for example in the United States or Europe). When we disclose personal information overseas, we take reasonable steps to ensure appropriate safeguards are in place and that information is handled securely and consistently with this Privacy Policy.
ARTICLE 8. COOKIES AND TRACKING TECHNOLOGIES
We use cookies and similar technologies to:
enable core website functionality
remember preferences and improve your experience
understand traffic and website performance (analytics)
support marketing, remarketing and advertising (where enabled)
You can manage cookies via:
the cookie banner (where available)
your browser settings (you can block or delete cookies)
Blocking some cookies may affect how the Site functions.
ARTICLE 9. DIRECT MARKETING (EMAIL AND SMS)
If you opt in, we may send you marketing communications by email and or SMS. You can opt out at any time by:
using the unsubscribe link in emails
replying STOP to SMS (if SMS is enabled)
emailing hello@estellecicala.com
Transactional messages (for example purchase confirmations or access emails) may still be sent where necessary to deliver your purchase or provide support.
ARTICLE 10. DATA SECURITY
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure, including by using reputable platforms and access controls.
No method of transmission or storage is completely secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security.
We do not store your full payment card details. Payments are processed through secure payment providers.
ARTICLE 11. DATA RETENTION
We retain personal information only for as long as needed for the purposes described in this Privacy Policy, including legal, accounting and operational requirements. Typical retention periods may include:
customer and enquiry records: up to 3 years after last interaction
financial and transaction records: retained as required by law
marketing records: until you unsubscribe or withdraw consent
cookies: according to cookie settings and typical cookie lifespans (often up to 13 months)
We may delete or de-identify information earlier when it is no longer needed.
ARTICLE 12. YOUR RIGHTS AND REQUESTS
You may request:
access to personal information we hold about you
correction of inaccurate or outdated information
deletion of information where legally permitted
withdrawal of marketing consent at any time
To make a request, email: hello@estellecicala.com
We may need to verify your identity before processing certain requests.
ARTICLE 13. COMPLAINTS
If you have a complaint about how we handle personal information, please contact us at hello@estellecicala.com and we will take reasonable steps to respond and resolve it.
If you are not satisfied with our response, you may be able to lodge a complaint with the relevant regulator in your jurisdiction (in Australia, this may include the Office of the Australian Information Commissioner).
ARTICLE 14. CHILDREN’S PRIVACY
Our Site, products and services are intended for adults. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, contact us and we will take reasonable steps to delete it.
ARTICLE 15. THIRD-PARTY LINKS
Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies before providing personal information.
ARTICLE 16. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. The latest version will always be posted on this page with the updated date. Your continued use of the Site after changes means you accept the updated policy.
CONTACT
For any privacy questions, requests or complaints: hello@estellecicala.com